Small business posts

5 Reasons for having every business an Android App

The global business scenario is now changing day by day. New methods and functions are being implemented to increase the sales, leads and bring down the rate of abandon. Mobile is the preferred route for the business to embark their presence in the society. Here are several reasons why as a business owner must invest in building its mobile application now.

Mobile applications are today part of every conceivable business, irrespective of their size or service they offer. Applications are the best way to keep the customers engaged with their product – they act as a gentle reminder to pull them back to your product of service, while also generating new customers in the procedure.

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Providing a Direct Marketing Channel

Applications serve many types of functions: they can provide general information, prices, booking forms, search features, user accounts, messengers, news feeds, and much more.

One of the biggest and huge benefits of having a mobile application is that all the information you’d like to provide to your customers – which includes special sales, offers and promotions – is simply right at their fingertips. Through push notifications you are getting even closer to a close interaction, and can easily remind customers about their services and products whenever it makes sense.

Fast and Better Customer Support

Good customer support is a very crucial part to keep getting new referrals, and a mobile app is an excellent channel for delivering support efficiently and quickly. It is also a best way to scale your support of customer by opening new channels of interaction and delivery directly from the application.

Apps are preferred over website

Nowadays almost everyone prefers to access over the application rather than website. Using the application provides them best and faster experience. Clear indication shows that people owning a smartphone favor apps over mobile-friendly websites.

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Collecting Reviews and Customer Behavior

If you want to know how customers are using your products and services and what they like most probably about them, a mobile application will be a simple method for collecting this sort of info.

In addition, with a well designed app, you can learn more about your customers, job roles, from their locations, ages, spending limits, and much more. This data could be useful when you’re tailoring communications and potential offers to them.

Customer Loyalty

The very important reason why you should consider building your own mobile application is customer loyalty. With all the noise out there — street side banners, flashing signs, advertisement in newspapers, coupons, websites, website banners, advertisement on facebook, and email marketing — we slowly lose our impact on customers because of the immense amount of advertising surrounding us all. We are not just saying that a mobile app is going to save your business or it will increase your sales gradually, but it can be a best way of staying much closer to your customers.

Conclusion

Application plays a very major role in business for maintaining a healthy relationship with the customers and to take feedback.

Veltrod is specialized in providing e-commerce solutions and mobile applications. Write to sales@veltrod.in for free consultation and quotes for business needs.

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Building Food Tech Apps Accommodating the needs of New Age Tech Foodies

With the reliance on cell phones and cell phones expanding quickly, sustenance tech applications have seen an as an inseparable unit increment as customers utilize these applications for getting to an assortment of eatery administrations right from finding an eatery spot to feasting and everything in the middle.

On a more extensive grouping, these applications fall into classes to be specific aggregator applications, on-interest sustenance applications, nourishment conveyance applications and create local portable applications grew solely for eateries.

Well the inquiry is the means by which these applications let purchasers locate their coveted eatery administration.

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Nourishment aggregator applications – Providing sustenance decisions in wealth

A Food aggregator application functions as a connection that interfaces clients to mainstream sustenance destinations. Nonetheless, now the situation has experienced a change as these applications are advancing with an expect to give better offices to clients while scanning for their most loved dishes.

We should chip into a portion of the sustenance aggregator applications that are setting benchmark as far as client experience.

1.Zomato – Operating in Operating in 22 nations, Zomato is a well known on-interest eatery inquiry and revelation administration. The application is worked to encourage on-interest sustenance requesting and concurrent taxi booking office simpler for clients through a tie-up with Uber.

2.Foodpanda – Food Panda has dispatched a corporate system through which organizations which give free feast administrations can control and oversee setting so as to spend plan stipends, request frequencies and so forth.,

Considering these rising patterns we could say that aggregator applications, rather than giving a plenty of administrations under one rooftop, have turned out to be more particular in their administrations such as conveyance, table reservations and so on. Such moves have given options of customers to go for applications which suit their continuous mode or style of feasting.

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Nourishment on interest applications – More than just eatery cooked sustenance

* Sustenance request appsFood-on-interest applications essentially convey naturally arranged nourishment to your home. Teaming up with the best cooks from worldwide cooking styles to get ready crisp sustenance these applications serve you professionally arranged new and hot nourishment to the doorsteps of shoppers.

* Faasos is an eatery application which works in 12 noteworthy urban communities in India. It is well known for its extravagant decision of on-interest dishes that traverse right from breakfast to supper.

* Zupermeal is yet another sustenance aggregator application which records home-cooked dinners arranged by homemakers on its application and conveys it to their clients.

Nourishment conveyance applications – More than simply bring brief

* Nourishment conveyance appHaving sustenance conveyance applications make it simple for clients to get to their most loved dishes effortlessly and rapidly. These applications support most the individuals who need nourishment to be conveyed comfortable entryway step, that too inside of the briefest time conceivable.

* Swiggy is one such well known nourishment conveyance application with more prominent fan base in Bangalore. The application is worked to offer clients some assistance with placing orders at their most loved nearby sustenance joints with no base request esteem confinements. Much to a foodie’s pleasure the application guarantees conveyance inside of 15 to 20 minutes of submitting the request.

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Specially designed eatery applications – Being elite and particular

The fundamental motivation behind building an eatery application is to make accessible the majority of the eatery’s administrations and offices at client fingertips. Besides, there is a need to make a showcasing instrument to advance their image which will hold clients returning. This includes more obligation while adding to a marked eatery application.

Agenda of components to be considered while adding to a sustenance tech application

1.Reliability Program – Retain your dedicated clients by compensating them with steadfastness focuses

2.Rebates – Discounts and arrangements to blend purchasing interest

3.Push Notifications – Delivering arrangements and rebates on time to your client base

4.Pictures and Videos – Engage with pictures and recordings while clients get to your eatery menu

5.Area Navigation – Navigate the path to your eatery

6.Online Payments – Provide a secured installment component for guaranteeing safe exchanges

7.Internet Ordering – Online requesting framework to pick and request sought luxuries on the go

8.Online networking – Create social channels for clients to share interface and lock in

9.Taxi Booking – Cab booking procurement for giving transportation to clients

10.Request Tracking – Keep clients educated about the status of their requests

How a sustenance tech application that houses the above examined components would be?

Lansdowne-sustenance appsLansdowne bar, a local eatery application based on iOS and Android stages for a Boston-based chain of eateries and bars has a plenty of instruments which serves its clients in all edges.

Intelligent advances like expanded reality, area based advances like geo-fencing have been utilized alongside push notices to assemble a component that keeps clients stuck to the application and educated about the most recent arrangements and happenings of the eatery.

Client Retention – Pub scanner in light of enlarged reality innovation that uncovers rebates while filtering bar related logos and signs

1.Menu – Access to eatery and bar menu

2.Bar Services – Cab booking, table reservation, party booking, ticket reservations for live occasions

3.Bargain Deposits – An arrangements sparing element for clients to spare and utilize bargains according to their benefit

4.Push Notification – Notification pushes for arrangements and rebates

5.Geo-Fencing – Geo-fencing constrained regions situated close bar to push notice

6.Social Channels – Facebook, Twitter, Instagram, YouTube, Flickr, Spotify social channels for the eatery client base to draw in, communicate, share and frame a group

7.Bar Facts – Interesting certainties and goodies on the legacy and accomplishments of the eatery

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To entirety it up, there is a lot of degree for building versatile applications for eateries with an extensive variety of alternatives. Later on, they can again be moved up to keep up consistency with innovative progressions. Foodies will dependably motivations to cheer the length of eateries keep on dispatching portable based nourishment applications.

Veltrod is expert in developing Magento based ecommerce applications and the business enquires can be send tosales@veltrod.in

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How to increase traffic to shopping portal?

“182 million and counting! That is the quantity of clients who have joined the online networking populace in 2015. 48% of that populace have looked for their most loved items through online medium.”

Social offering is not the following development in e-trade but rather the present pattern that has as of now begun making swells all over. All things considered, here are some well known channels where social offering has mammoth potential outcomes.

Start Selling at These Social Networking Sites:

1.Facebook store – Taking over the world, one client at once

Facebook store is an application that helps clients to make a completely modified store for their items with negligible steps. The store likewise offers a lot of offices such as shrewd examination for following clients, reward group with rebates, connecting with occasions, and so forth.

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2.Pinterest store – Pin your top picks, purchase them later

By, more than 70% of Pinterest clients visit the site to get motivation for their next shopping. To misuse the point of interest Pinterest revealed the element to purchase items posted in its site in November 2015 with more than 60,000 buyable pins.

The endless stream of pictures of which some of them can be purchased for genuine is essentially an incredible method for social offering.

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3.Tumblr – Stumble over some splendid fine art available to be purchased

Tumblr is a goldmine for staggering pictures, as of not long ago some of them were accessible for buy as well. Additionally, a study by comScore uncovered that half of Tumblr clients are millennials. That makes it a flourishing business sector with tremendous potential. Regardless of the possibility that your business is not focusing on millennials it is still conceivable to increase noteworthy favorable position from Tumblr since it gets ordered in web search tools, is more portable neighborly and is well known in the midst of bloggers.

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4.Instagram – Creating moment shopping drive through stores

Instagram is an incredible spot to share pictures and offer items. Venders can make their own particular remarkable character, depict their items in great light utilizing sift and reach through to proposed client portions through utilization of hashtags. There is likewise the likelihood of collaborating with famous people and influencers to help the span to a bigger populace.

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Help Your Clothing Business Sales utilizing Social Commerce

Attire business, or for the matter any business now has the easy method for building their business volumes through social trade. After ecommerce and versatile trade, social business is good to go to be the following distinct advantage in the computerized group. Here is the manner by which you’re dress business can acquire deals volumes through social trade.

Make a feeling of criticalness

Purchase it now! Constrained Stocks as it were! A day ago rebate deal! What do you feel when you read these call to activities? You have to settle on a choice without further ado or pass up a great opportunity for an awesome offer. That is the way driving social business sites guarantee their money counters continue ticking throughout the entire year. Use comparative call to activities or if necessary the same ones to make clients purchase from your store quickly.

Give tips about most recent design patterns and connection it to your garments offerings

Confounded clients lead to most shopping basket abandonments. On the off chance that a social business will offer its clients some assistance with picking the best dress match for their physical qualities and individual preferences, odds are that they will continue returning for additional. From sizes to hues or even advisers for most recent style patterns may chop down the shopping basket surrender rates.

Make a steady interface with clients

Right from login to checkout, give your clients a chance to stay associated with the brand socially. Likewise, guarantee that the social profile is kept with clamoring with action with steady sustains in regards to most recent item discharges, upgrades, and such pertinent news. It is likewise important to make clients feel acknowledged and esteemed by the brand through answers to their remarks, being liberal with “preferences” or taking after profiles consequently, labeling them in social posts et cetera.

Area based showcasing

SoLoMo (Social, Local and Mobile) has given another measurement to online networking promoting. With the coming of BLE innovation, it is simple for brands to effortlessly take advantage of client gatherings who are situated in close vicinity to their store areas. Your dress business additionally effortlessly contact clients in its close region through area based promoting.

Ask all, take one – social visit before settling on a purchasing choice

Give clients the office to visit with their companions around an item and its different assortments to offer them some assistance with taking a superior choice. It is important that some e-trade destinations have officially coordinated visit interfaces with item correlations with offer clients some assistance with taking a superior choice.

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Give them motivation to purchase

Because of web now shopping has particular season. Individuals look for treats at whatever time, anyplace and at whatever point they like. Everything they need is a straightforward reason. Give them a plain reason and clients will run into your online material store effectively. Say for case: “Dispatch of the selective brilliance dark gathering.” “Beat monday soul with Indigo blue accumulation.”

* Step by step instructions to Optimize Your Clothing Social Commerce Store to Perfection

Since you recognize what should be done to showcase your social business site, here is the means by which you improve it for most extreme scope.

1.Use visual substance

eMarketer, in a study affirmed that 87% of the Facebook content shared worldwide was pictures. Another exploration by Media Blog found that retweets expanded by 35% when a picture URL was added to the tweet. An apparel business, should consequently, show its items in an outwardly alluring way to increase most extreme influence from online networking.

2.Utilize light foundations for pictures

Energetic hues can be better refreshing in lighter foundations. Observe online stores of Dolce and Gabbana, Chanel, Prada, and so forth. They all utilization lighter foundations where the garments shading can be acknowledged completely with no diversions. Differentiating foundations or live areas might likewise be utilized given they don’t cut down the shading thickness of the attire being sold.

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3.Use positive audits for building notoriety

Audits can represent the moment of truth the notoriety of a business. In an online networking ruled business environment, it is essential for a business to exploit the positive surveys it’s clients has given. Social supports from clients are much more capable than an undeniable direct promoting exertion.

4.Use hashtags to drive in more activity

Brands that have deciphered the hashtag code are breaking deals records. Hashtags is incredibly the most ideal approach to open your store to social clients who are posting or looking presents related on their inquiries. Retailers like Amazon, Adidas and eBay attached up with Twitter to advertise their offerings utilizing hashtags like #buy, #win, #AmazonCart, #@MyAmazon, and so forth. These twitter posts brought about transformation rates touching as high as 56% amid top focuses.

5.Use CTAs to drive natural movement

Use vital CTAs (Call-to-activities) to get the most out of your online networking enhancement endeavors. Embed applicable CTAs on your Facebook Page, Twitter profile, LinkedIn profile, Pinterest account, Instagram handle, to urge clients to establish an activity quickly.

6.Pay Per Click – A Quick and Efficient Way to Magnify Social Commerce

Remember those ‘recommended posts’ and ‘You might like this” sort of posts that appear uninvitedly in your newsfeed? They are all PPC battles.

* PPC develops client base and interfaces with searchers who are looking items or administrations that are important to your offerings. Likewise, PPC has ended up being a solid route in getting forthcoming purchasers who may very well find and purchase what they require from your social business site.

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* Much to the promoter’s pleasure, PPC gives higher RoI on the publicizing spend. Taken a toll for every transformations are constantly prudent and the information reported is additionally exceptionally solid. Long range informal communication sites like Facebook, LinkedIn, Twitter are well known for their high lead yielding PPC crusades.

* Social trade has arrived. In the coming days, the world will be more social about its purchasing hobbies and assessments. Give your web apparel a chance to store not pass up a major opportunity for the social tide that was washing over the globe.

* Set up a consistent social vicinity, make a client agreeable interface for shopping and make utilization of PPC to increase all the influence your store can in social circles.

Veltrod is expert in developing Magento based ecommerce applications and the business enquires can be send tosales@veltrod.in

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Reasons your Retail Business Demanding your strong Mobile Presence

* Cell phone have offered wings to customers; they can go any place and can do everything on their Smartphone; from experiencing data to breaking down lastly obtaining. How about we have a more profound take a gander at a few realities with respect to how Smartphone have infiltrated in our life and has given us exceptional advantages.

* 79% of Smartphone proprietors are Smartphone customers; they extensively take the assistance of Smartphone in shopping as these gadgets have turned into a vital piece of their life, satisfying their crucial needs.

* Out of this 79% of Smartphone customers, 62% are standard Smartphone customers; for them Smartphone comes being used at any rate once every month for shopping. 17% are regular Smartphone clients who shop utilizing Smartphone at any rate once every week.

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Cell phone clients versus Shoppers

Key Points

1.Here takes after some intriguing truths with respect such that Smartphone have left on customers.

2.The in-store shopping background has changed significantly with the utilization of Smartphone.

3.8 out of 10 Smartphone clients use Smartphone in stores before and even while shopping. 82% customers use web search tool with their Smartphone to seek an item and accumulate data about the same before they proceed in purchasing it.

4.According to inquire about led it has been seen that customers who use portable frequently wind up burning through 25% more in store when contrasted with customers who use cell telephone periodically.

5.Versatile Makes Path to Purchase Easy Giving Clarified Results Thereby Increasing Basket Size

A survey done shows the beginning of shopping activity with the extensive use of Smartphone. 90% of shoppers begin their pre-shopping activities with Smartphone which includes the following;

* 58% of them use their Smartphone to find location

* 57% use it to find hours before a deal closes

* 44% use to make price comparison

* 44% use to find promo offers to use them suitably

* 43% use smartphone to browse information that they wish to know

* 32% use to find locations where specific products are sold

* 31% use to find out every detail about the product also the availability of the same in-stores

* 30% read product review to know user experience before they go ahead in purchasing a product

* Interestingly 84% of Smartphone shoppers use their device even while shopping in a store

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Cell phone pre shopping exercises

* The Use of Smartphone to Shop is Not Limited to Just One Category

* Half of the Smartphone customers utilize their portable for over 15 minutes notwithstanding amid store visit with the goal that they can investigate and look at before settling on an official choice of buying.

* 97% of Smartphone clients use Smartphone to look for apparatuses

* 89% of clients shop for basic supply

* 87% clients look for infant care items

* 87% shop for gadgets, 86% shop for family mind

* 81% shop for wellbeing and magnificence items

* 80% shop for clothing

* 71% shop for pet consideration items

* The Use of Mobile Phone is Directly Related to Buying More

Unavoidable Impact of Mobile on Business

* Above raw numbers express the accompanying conclusion in regards to the impact of versatile on business

* Portable promoting is impossible; it’s crucial certain for business development

* Portable promoting is vital and genuinely unavoidable for business certain, in-store customers are progressively getting to be reliant on their cell phones looking for data about items. It won’t not be right to say that clients promptly get associated with item and business wherever and at whatever point they need.

* Try not to Think versatile helps just in Online Shopping

* Mobiles are utilized to take clients to store and connect with them there

* Portable takes a client to store and connects with him effectively over yonder, everything starts with

* Cell telephones associates business with clients

* At the point when a business has versatile site or an application, it can be utilized to show retail store and telephone number which will empower clients to discover business area and telephone number brisk and effortlessly. This spares client’s chance and exertion in discovering your business.

* Permit clients to know advantages of getting associated with your business

* By knowing complete item data, limited time offers and other data clients can without much of a stretch think about and know advantages of getting associated with your business by the utilization of Smartphone when they are in-store.

* Pass on advertising message as for time and area

* With the utilization of portable it offers business contact individuals with suitable data considering area, some assistance with timing and day

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Mobiles are giving showroom test to business

Mobiles are tossing showrooming test to each business, Customers visit stores yet in discovering copy of the item at a less expensive rate online; they incline toward purchasing from here. Here are a few approaches to meet the showrooming challenges

Work in enhancing in-store experience

Your business’ in-store experience can be recognized from internet giving so as to shop proficient administration from deals official or by offering intelligent item demos.

Portable use in store must be grasped

With wide stock of ecommerce items, item data, store maps, utilizing of QR codes is the most ideal approach to get associated with portable clients. Versatile assumes an unavoidable vital part in the general showcasing technique

The part of versatile in showcasing procedure can’t be overlooked at any expense.

Lead the pack and own the unavoidable advantages that clients will get when they choose to buy items with the assistance of cell phone. Customers need assortment of data before they go to the choice of purchasing an item. Their portal to data is just by method for versatile hunt.

Scanning clients are changed over to paying clients

Cell phones permit clients to associate with your business in more than restricted. Clients first discover you on portable and after that can continue with doing exchange on a site, application, and buy via telephone or might choose to visit your physical store specifically. Portable showcasing methodology must be created in a manner that these activities so that these activities of purchasers can be progressed.

Utilization of cellular telephone by pet partners for pet items

*58% of pet sweethearts use cell phones to make value correlation for different pet items before they purchase the one that suits their pet all around. Pet significant others use web to purchase different pet items and hey think that its more advantageous to utilize it with the assistance of their cell phones.

* In this way we see that utilization of Smartphone assumes an unavoidable part in looking for each classification making things basic and simple for shoppers of various need.

* Completely the utilization of Smartphone has assumed a crucial part in changing business approach, planning business technique considering the new, itemized and agreeable methodology of shoppers. Cell phone has reached out in changing the retail scene, has associated more with in-store customers as it is the beginning stage for each pursuit.

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Veltrod is expert in developing mobile applications, ecommerce solutions and IOT applications. The business enquires can be send to sales@veltrod.in

 

Opportunities and Obstacles associated with Ruby on Rails

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The Ruby community has a lot of enthusiasm and positive energy to support each and every developer associated with it. Ever since the launch of Ruby on Rails there has been a huge demand among the developers because of the flexibility of language. However, Ruby on Rails are quite different aspects of the programming language and it is important to know different functionalities associated with it.

Ruby on Rails was initially launched into the web space on July 2004. It was initiated by David Heinemeier by the creation of a project management tool namely the Basecamp web application. However, its true potential was utilized by Apple Inc with the launch of OSX v.10.5 “Leopard” on August 2006. Nowadays, Ruby on Rails is believed to be one of the most elegant programming languages through a series of updates and upgrades.

Ruby on Rails uses the concept of  Model View Controller like other web application framework. Creation of development functions for websites and applications has been made a lot more easier with the availability of multiple tools. Ruby on Rails is the most talked about one among the website developers and the development experience provided by it has been double recently. Rails, as of today , have been in the news for more than a decade and with regard to Ruby the development experience is double. Both the languages have its own set of territories. Lets have a look at the challenges and opportunities associated with both of them,

Programming Environment

keep-calm-and-learn-ruby-on-rails-8The programming experience has been made a lot easier for the programmers with Ruby on Rails. The simple, easy to use and constantly updates framework has prompted a success for both the platforms. With Rails, web app prototyping can be done within a matter of seconds. A striking example of this is Twitter bootstrap module. Websites such as GitHub and Hulu also work on the same module. Even the high demand for Ruby revolves around Rails. The high expertise of Ruby goes hand in hand with JavaScript skills in the current market. All these above points clearly defines that Rails is a driving factor for Ruby business. With the additional performance improvements , both these languages have a long way to go,

Scripting and Libraries

ror_imgTasks can be automated and various functionalities can be stitched together across the web in Ruby which is much similar to Python. Third party applications, SDK’s and “Gems ” package in Ruby can be easily installed.  However, Python gets an edge with its specialized computing features, specially those related to maths and science. But Ruby addresses this gaps between the two with the provision of SciRuby and this brings forwards a healthy competition among both of these languages. However, libraries and scripting from Ruby and Rails still have alternatives and this lowers its competitiveness.

Speed, scaling and asynchronous

lorRuby and Rails are on the losing end with regard to speed, scaling and asynchronicity. Several legacy projects that are done with Ruby are suffering with their low performance scale. At the same time programs are rewritten in competing languages like Node.js and Go. A glaring example of it would be the Parse, a mobile application that switched from Ruby to Go for better performance. Similarly , twitter which was originally Ruby  project was replaced with Scala and a custom based java solution.

While the great experience with Ruby has to be maintained and continued for better opportunities for the developers. For further details on ruby on rails contact sales@veltrod.in.

Reasons behind the Consideration of PHP as a Loosely Typed Language

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In general , loosely typed languages refers to those languages that does not require defining a variable for usage. In simpler terms, when defining a variable in these languages there is no need to define the data type to be store in them. One major advantage of these programming scripts is that you can define a variable namely $string and can assign it to an integer value. One of the most popular examples of strongly types languages are C#. In these scripts the variable must be defined while declaring.

What is PHP?

PHP_FrameworksPHP is contrary to all the programming scripts as it does not require defining the type of the variable. PHP will be quite beneficiary to those programmers who need flexibility as it does not confined to a limited data set. Currently, there has been a great hike in the usage of PHP. As a loosely typed language, this offers golden opportunities to programmers for designing great software programs. But in order to make it possible programmers should also be aware of the challenges associated with it. Have a look at this article and get an idea why PHP is one of the most sought programming language.

Optimum flexibility

testable-and-maintainable-code-in-php-400The flexibility of a loosely typed programming script offers more assistance while creating dynamic applications. Quite often dynamic applications have to determine the actions based on an unknown data. Hence, they are considered more tough to work with. Usage of PHP programming scripts reduces the tension. As it does not require defining the variable before usage, much of the complexities involved are greatly reduced and additionally it offers optimum flexibility.

Ultimate liberty in programming

In case of strongly typed programming language there are a set of predefined rule set which the programmers have to follow while coding. This greatly reduces the chance for the programmers to frame a rule set of their choice. But in  case of PHP, the situation is entirely different. It offers them the complete freedom of operation by allowing them to define their own rules.

Scope of experimentation

PHP programming script offers the ultimate scope of experimentation to the programmers. Programmer not only gain knowledge of the major benefits and opportunities, they also develop an idea of the major challenges associated with it.

Drawbacks

Although PHP as a loosely typed programming script has gained popularity among the ingenious programmers, it still has its own set of drawbacks

Vulnerability issue

veracode-112015On working with PHP, it has become essential for the programmers to gain profound knowledge of data typing. Without this they are actually creating vulnerable programming codes. Because of the loosely types nature of PHP it is exposed to major set of errors. For example, your code needs an integer input but your variable is in string. However, properly structured and organized programming code reduces the effect of this vulnerability to a great extent.

The several reasons stated above clearly stated why PHP is considered as the loosely typed programming language along with the set of advantages and disadvantages associated with it. For further queries on mobile application development and website creation feel free to drop us on sales@veltrod.in.

Major Mobile Technology Trends in 2016

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One single factor that achieves a constant evolution within a minimum span would be mobile technology. It is the one that constantly changes and stands in the sands of time. But this technology would be good depending on the application that performs on it. In Asia, there is a boom in mobile technology because of the growing market in mobile technology. Today, the average mobile users in India has grown by 31% leading to the hike in mobile development companies in India. There has been a steady growth in terms of mobile application developers. Now lets have a look at some of the top mobile technology trends that is going to rule 2016,

Completely Mobile

images1The entire world, let alone India is going mobile. Each and every people prefer their experiences on the go and smartphone helps in achieving it. Smartphones have become a necessity for all with its wider range of availability and accessibility. This increases the need for mobile application developers in creating large volume of mobile apps. This certainly increases the productivity of the business organization. Recent survey revealed that out of 375 million internet users, 303 million were mobile internet users. The evolution of internet facilities increases the usage of mobile phones.

Improvement in eCommerce

4541911575_212x143As of 2015, it has been reported that 54% of the mobile users make use of eCommerce applications for better shopping experience. The idea of shopping has seen a rapid change these days. It will be no longer feasible for someone to visit a store physically for buying when everything have become online. Mobile applications helps the customer in purchasing their desirable product virtually. This has seen a huge market since many retailers have joined the eCommerce store nowadays.

Payment on the go

logo-5Mobile technology today allows bills and payments to be made on the go. And to think there was a point where one had to walk to an office, stand in line to pay a phone bill. Nowadays, everything works better with mobile. The trend has also seen a rise in India as mobile application developers enhances the user experience to make the process much more simpler and easier.

Wearable technology

apple-watch-iphone-mobile-app-development-companyWhat’s better than carrying a mobile phone in your pocket? How about the fact that you can actually wear it?

There has been a steady rise in wearable technology on the eastern side as well on the west.The technologies like Apple watch increases the demand for  more creative applications. This new technology has been a hit since its introduction and is waiting for some additional factors to boost it further.

Cloud

670c5a3e5521d2c010d560de8b49ce7aThe need for storage on the go has been a distant dream earlier but nowadays cloud are the best storage facility. This is especially useful for those who are working on the go and need huge voluminous storage. According  to Gartner the public cloud service revenue has reached around USD 731 million and is still expected to grow.

iCloud and Google drive are the most commonly used cloud services but there are few third party services available for free. While the need for storage facility is increasing in India, Mobile application developers are constantly needed on the top of their game in maintaining server functionality.

Streaming Technology

indexStreaming technology has been tossed around a lot in the past and has seen a major trend in the present and likely to increase in future. As the total number of people opting for mobile experiences increases the streaming technology also tends to rise along with it. Everyone today wants to keep them entertained whether at home or while traveling.

Advancements in mobile and internet based technologies have made possible for the people to stream all the services anywhere. Whether it may be a music or a video, applications such as sound cloud or youtube they can be streamed on the go. Best experience of these services are made possible along with the consumption of lower bandwidth because of the optimization of this technology by the developers. The trend has been growing in the recent times and will continue to do so.

All in one

The efficiency of the hardware depends on the software running on it. At present there are more than 750k different applications available to the consumers. These apps are created with the motto of making the entire process simple in satisfying the need of the customer.

But a new trend that is rising today is the creation of one app that satisfies all the needs of the customer. This would significantly reduce the time taken and carter to many needs such as providing laundry or plumbing services. Mobile application developers have been working with the organizations in bringing one customized app that satisfies all the needs and simultaneously resulting in the reduction to search for multiple apps.

Quicker app development cycle

Mobile application developers have been tweaking their apps for quicker app development cycle. Each and every day multiple apps are introduced in the Play Store. To carter to the needs of the customer there is a need for faster development cycle by the developers.

Free apps

48864415.cmsIt is a fact that most of the app are made available free today. Mobile application developers earn their revenue from these free apps through in-app purchases. The entire idea is that if you want to use an application to its full potential you need to buy the extra features. This means that basic features will be available for free but in order to experience full potential you have to go for in-app purchases.

Cross platform fucntionality

Disa-Device-Conversation-List-1Cross platform functionality is another trend that has been growing nowadays. Consumers of today own more than one mobile based technology. Personal computing experiences have changed with  the introduction of tabs that have been created and removing the need for performance laptops. For example, the introduction of iWatch only adds to Apple’s growing ecosystem.

We at Veltrod, employ the best practices in customized mobile application development, for further queries drop us on sales@veltrod.in.

Several ways of Developing Grocery Shopping Apps for Tech Savy Shoppers

Instacart-Grocer-Delivery-App-Cool-Mom-Picks-800x700It is completely hectic to stand in a large queue for purchasing the grocery items. But this atmosphere has completely changed nowadays because of the introduction of grocery shopping mobile apps. Nowadays, there is a sudden increase in grocery shopping app development. The main reason behind it that the modern day groceries have started realizing the sales significance of grocery apps as it helps them is offering personalized and engaging shopping experience.

Brands that have their own grocery shopping apps

Applicaiton Category Special features
WALMART In store/online
  • Quick spotting of products
  • Creation of wishlist
  • Location tracking
  • Scan QR code
TRADER’S JOE In –store
  •  Store locator
  • Keyword based searching
  • Add favourite products to the cart
PUBLIX In-store/checklist
  • Create grocery list
  • Find nearby store
  • Create recipients
GROFERS online
  • Store locator
  • Schedule delivery
  • Advanced search option
  • Multiple payments

 

Building grocery shopping apps

Grocery shopping apps are the most sought after by the customers and retailers because of its versatile nature. Now let us have a look at categories in which  grocery shopping apps are developed,

eCommerce grocery apps

These apps helps the customers to purchase the grocery items needed from their current location. With these grocery delivery apps the customers can also fix the delivery time for the products. These apps are deployed by online retailers, brick/motor retailers who offer delivery services.

In-store grocery apps
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To offer personalized delivery to the customers retail brick and grocery deploy in store shopping app. In these grocery apps the entire physical store has been recreated virtually. This gives a clear idea to the customers about the grocery products and their quality, corresponding notifications about the offers, location based tracking, etc.

Personalized grocery apps

groceryiq-digitwirl-grocery-list-app-lIn order for the shoppers to plan the grocery shopping effectively these personalized shopping apps have been created. These apps let the shoppers to create a grocery list, set remainders for purchasing the items, share grocery related information with their buddies and much more.

Essential features of grocery shopping apps

The main idea to be focused while creating a grocery apps for the customers is that ,it should make the entire shopping experience simple and effective. Because grocery app may have a huge listing of products. Lets have a look at some of the essential feature needed by the grocery app,

Coupons

To make the customers to download the grocery shopping app coupons are the best choice. Hence offering coupons through app is essential to improve customer loyalty.

Store locator

Deploying the location based services to notify the customers when they are nearer to the store increases convenience.

Push notifications

To notify the customers about the new grocery item, discount details and so on enable push notification on your grocery app.

Flexible payments

In order to avoid shopping cart abandonment make your grocery store to support multiple currencies and all the leading payment gateways.

Timely delivery of products

Provide the customers flexibility in choosing the delivery time and location. This facility support a diverse customers resulting in a effective shopping experience.

Advanced search options

Incorporating advanced search options helps the customers to find the exact grocery within a minimum span.

Multi-lingual facility

If you are planning to take your app to a global level then multi-lingual support will be fruitful.

Consider all these features for building and deploying a successful grocery app.For personalized grocery app creation contact us on sales@veltrod.in.

How to Increase the Sales of eCommerce Clothing Business on Social Networking Sites

Social_top_banner

At the end of 2015, the total number of people who have joined the social media platform was about 176 million. Out of these about 41% of the people buy their favorite products through online medium.Social selling is the next evolution in eCommerce as the latest trend is seem ripping away. Listed below are some of the social channels where social selling has huge range of possibilities.

Facebook store

facebook-ecommerce1Facebook store has been taking over the world with  one user at a time. Facebook store is an online application that helps the users to create customized store for their products with a minimum amount of time. It offers a wider range of facilities for the store owner such as smart analytics for tracking customers, reward community with discounts, engaging events, etc..

Pininterest store

o-NORDSTROM-PINTEREST-570In Pininterest store you can pin your favorite items and can buy them later. According to the recent report by Wishpond, more that 70% of the users visit the website to get inspiration for their next shopping. To exploit the advantage pininterest rolled out the advantage to buy the products listed in its website in November 2015 with more than 60,000 pins. The never ending stream of images is a great way to sell the products.

Tumblr store

Tumblr store stumble over some brilliant artwork for sale. It is exactly a gold mine for images, now some of them are available for sale. A recent study by comStore states that almost 50% of the tumblr users are millennials. Hence it has became a huge market with enormous potential. Moreover, tumblr is more popular among bloggers because of its mobile friendly nature and the indexed search engine facility.

Instagram

Instagram creates an instant shopping impulse through its stores. It is a great place to showcase images as well as to sell products. Sellers create their own identity and  display their product collection using filters. Customer can be reached via hashtags. It is also possible to boost large population by teaming up with the celebrities.

How to boost your sales?
socialmediamarketing
Creating a sense of urgency

Buy it now! Limited stocks only! Last day discount sale! These are the most popular words being used to attract the customer to buy the product. By this way the leading eCommerce website ensures that their cash counter keeps ticking for the whole year.

Through tips and offerings

social_media_marketingOften shopping cart abandonment’s occurs because the customer is in a confused state whether or not to buy the product. But when the social eCommerce stores helps the customers to choose the product that best suits them like personal attributes ,personal likes, etc..the probability of the customers visiting the store again for purchase is maximum. From size to colors or even guide to latest trends might help to cut down the abandonment rate.

Creating a constant content with the customers

In order for the customers to stay with the brand, give them an opportunity to connect right from login till checkout. Also, ensure the social profile is bustling with constant feeds about the latest product release, updates and relevant news. Make the customers feel appreciated and valued by the brand through replies to their comments.

Marketing based on the location

Social Media marketing has been given a new dimension because of three factors namely social, local and mobile. Nowadays, it is easy to tap the customers who are located in proximity to your store location with the new BLE technology. Through location based marketing your products would reach out to customers in its near vicinity.

Analyze before making a decision

In order to make the customers in making a better decision give them the facility to chat with their friends about the product and its various varieties. Already some of the eCommerce websites have product comparisons to help the customers to choose the best product.

All these above mentioned factors have to be considered before displaying your product for sale on an eCommerce website. For customized eCommerce website and mobile application development contact us on sales@veltrod.in.

Increasing the Level of Security and Efficiency in Corporate Communication through Enterprise Instant Messaging Apps

enterprise-instant-messaging-3

According the recent report by Radicate group the approximate number of instant messaging app users is about 3.2 billion. However, with an annual growth rate of 4% the number is said to reach 3.8 billion by the end of 2019. The report also comments on the fast paced growth of enterprise IM apps and how they are posed to be used commonplace as emails.

In order for the business process to run smoothly without any obstacle communication is the major factor that is needed. It is usually in the form of emails, face to face meetings, text messaging and in rare cases via handwritten notes.But all these communication channels lack  the flexibility and swiftness in which the information can be exchanged.  It is always inevitable for corporate to integrate instant messaging apps for their routine conversations. Enterprise application apps have the probability of increasing the productivity of an organization through fewer emails, meetings, etc..

Why in specific Enterprise Messaging apps than personal messaging apps?

brosix-messenger

The most popular personal chat applications available today in the market are WhatsApp, WeChat, Facebook Messenger, and so on. Even though both WhatsApp and Facebook ranked the top, a new range of official team chat apps otherwise called as enterprise chat apps, business chat apps, corporate chat apps with better security features and coordination facilities have come into picture. They offer the both security and productivity which each and every organization is looking for. Whereas real time communication abilities and security features are essential for business organizations.

How effective these messaging apps are on Corporate communication?
Lesser security concerns

With organizations embracing innovative work cultures like BYOD and virtual workplaces, it has mandatory that a limit to be established between personal and official conversations. A more stronger control can be established over inter-office conversations with the availability of corporate instant messaging apps.

Easier project management

Separate sessions for each and every ongoing project can be created by enterprise instant messaging apps. Department wise or event wise discussions can be facilitated across different work locations through an instant chat messenger for office.

Real-time official conversations

When employee are able to work without time and distance barrier productivity of the organization can be increased tremendously. Chat app for business gives instant access to official conversations will definitely helps foster the work environment.

Reliability and consistency

Most often in organizations, extensive official communication can be lagged because of the use of outdated chat app by the employees. However, with a corporate messaging app, it is possible to give the employees a standard version of communication interface that is both reliable and uniform across the entire organization.

Increased integration

A reliable corporate chat app integrates multiple applications into the chat feed. Imagine that your power point presentation for client delivery gets directly integrated into the chat app? It not only helps in faster decision making but also avoid the maintenance of separate login across multiple devices.

Key features of Corporate instant messaging app
  • Never miss anything with offline connectivity.
  • Instant access can be provided to the users through push notifications.
  • Easier login with social network credentials.
  • Ability to track who is nearby through location tracking.
  • Auto-sync
  • Share everything including docs, images, videos through multimedia sharing.
  • Confidentiality reassured through HMAC encryption.
How a real time corporate chat app looks from inside?

Disa-Device-Conversation-List-1Each and every single day multiple corporate application apps are introduced in the app store, but not all of them turned out to be successful. Even though they function properly they cannot be customized according to the needs of an organization. The need of the hour is an apt framework that enable the enterprises to build real-time secure chat app for business application. The use of Amazon S3 bucket ensures that the app capacity can be scaled to any limit based on the need.For reliable and customized enterprise application development for your business communication contact us on sales@veltrod.in.

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